Bostik – trade show campaign

A promotional banner/background for an Instagram booth used in industry trade shows.

A departure from their usual conservative approach to marketing materials, the banner broke down their signature gecko into geometric forms. Their sub brand rainbow element rainbow was added behind the gecko creating a piece that captured the imagination of adults and children alike.

While we did produce some more detailed higher resolution versions of the final image, a more simpler softer version was chosen, in order to relate more to primary school and the currently level of development a child experiences at the time, hence the tag line: “If you can imagine it, Bostik will help you create it.”